themadpeacock

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Courage is what it takes to stand up and speak; courage is also what it takes to sit down and listen. – Winston Churchill

A video game that could save the earth!

The 2010 Honda Insight went on sale in the US on the 29 April 2009. The MPG is in line with the 2010 Toyota Prius and it’s not much to look at (like most hybrids) but it does have one feature that the gamer in me finds interesting.

The “Eco Assist” system gives the driver constant feedback on how their driving style is affecting their MPG and at the end of the journey they get a score for eco friendliness!!

But what good is a high score if you cant share it, beat people, “be the best”? Honda should set up a way for insight owners to upload their stats to a central server, have competitions etc. something like Nike+ perhaps… they could even create a facebook widget that displays your average MPG so owners can maintain a constant level of smugness. I have not found anything indicating Honda has done this but they should.

Category: product marketing

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themadpeacock
I have been fortunate to meet and work with many great teachers from many cultures and walks of life.


They have shared their stories generously and showed me that there is always more to learn if you are open to having your world view challenged.


This blog is my ways of paying it forward.


I can be reached at +1 (805) 990-8272 or at stephen@themadpeacock.com


I can also be found on Facebook, LinkedIn, Flickr & Twitter

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